India’s largest automaker Maruti Suzuki India (MSI) has tied up with the Indian Institute of Management, Bangalore (IIMB) to incubate mobility startups. This collaboration will help startups working in technology-based innovations that can be applied in the mobility sector.
In a statement, Maruti Suzuki India said “The collaboration marks the first-of-its-kind initiative by an automobile manufacturing company to help early-stage startups become large scale businesses.”
According to the statement, The tie-up will be a 3-month (pre-incubation) and 6-month (incubation) engagement.
Earlier in January 2019, Maruti Suzuki had launched MAIL (Mobility and Automobile Innovation Lab), which supports startups by co-creating innovative business solutions in the mobility space.
“The Mobility startup incubation program addresses the needs of early-stage startups, which have the potential of becoming large-scale businesses. This partnership with IIMB will spearhead innovation in mobility space. ” Kenichi Ayukawa, Managing Director & CEO, Maruti Suzuki India, said.